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Another Royal Enfield Dealership Opens in Milwaukee Area

A historic motorcycle brand continues its road trip across the United States as dealerships continue to open under the newly formed North American Royal Enfield headquarters.

Royal Enfield North America now has two dealerships in the Milwaukee area — the company’s flagship Royal Enfield showroom and dealership, Royal Enfield of Milwaukee, located in the Third Ward, and a new location in Muskego, Wisconsin. This new dealership brings the growing Royal Enfield North America dealer network to 50.  Both of the locations will be operated by Indian Motorcycle of Metro Milwaukee.

“It’s been a concentrated effort to broaden Royal Enfield’s presence in North America,” stated Rod Copes, President of Royal Enfield North America. “Partnerships with wonderful vendor operators are a necessary a part of our technique to develop our footprint.”

The location in Muskego is open and ready for business while the Third Ward location is expected to Third Ward location is expected to begin by the end of April.

“It is always a good day when you can  partner with a company like Royal Enfield that has such a rich history in motorcycling,” said Rob Schopf,  Owner of Indian Motorcycle of Metro Milwaukee, “Royal Enfield is an attractive option for all riders and is a perfect complement to our current line-up.”

Both dealerships will be carrying the full North American lineup which includes the iconic Bullet, Classic, and the Continental GT. All Royal Enfield motorcycle types and colors fall within $5,000 – $6,000 which includes a two-year unlimited mile guarantee.

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