Touting a solid growth of 5.5 % in the first three months of 2017, the German manufacturer saw 35,636 motorcycles and maxi scooters delivered to customers for a great start to the year. That’s 1,848 more units than the same period last year, which was a record period itself.
In a very successful March BMW Motorrad delivered 18,265 vehicles worldwide, compared to 16,465 in March 2016, amounting to a 10.9 % growth in sales.
"With a solid growth of 5.5%, BMW Motorrad remains firmly on course for success following the record year in 2016,” explained Heiner Faust, BMW Motorrad Head of Sales and Marketing. “The current model range with the many new models is very popular with our customers. This is also reflected by the high number of incoming orders.”
R 1200 GS travel enduro and its sister model, the R 1200 GS Adventure lead BMW Motorrad's sales - Source BMW Motorrad
In the first quarter BMW Motorrad recorded growth above all in Europe, Central America, South America and China. Developments are especially positive in France (3,696 units, +14.4 %), Italy (3,463 units, +10.8 %) and above all China (1,298 units, +52.2 %).
Germany still remains the strongest single market with 5,824 units (+2.8 %) followed by France and Italy. In Central and South America, BMW Motorrad has increased sales by 13.3 % to 3,890 units sold.
The BMW Motorrad sales ranking is still headed by the R 1200 GS travel enduro and its sister model, the R 1200 GS Adventure. In the first three months, already more than 12,361 flat-twin GS motorcycles have been delivered to customers worldwide. Next on the list of the most sought-after models is the BMW R 1200 RT (2,271 units) and the BMW F 700 GS (2,257 units). The BMW Motorrad S-Models with its powerful inline 4-cylinder engine also proved to be very successful with a total of 5,360 units sold.
BMW riders like their adventures - the BMW F 700 GS rides at the front of the sales pack