Demo Rides On The Move During Sisters’ Centennial Motorcycle Ride

It could be called marketing on the move. BMW Motorrad are offering demo rides during the upcoming Sisters’ Centennial Motorcycle Ride.

Aside from the inherent benefits of a motorcycle road trips, BMW Motorrad brings the added feature of allowing participants in the upcoming Sisters’ Centennial Motorcycle Ride to trailer their own motorcycle while they test ride the 2016 BMW F 700 GS adventure bike for a full or half-day demo ride. This unique offer is available to riders who donate $50 or more to the charities benefiting from the event can have their own bike trailered while they try out the versatile new lightweight, low suspension adventure machine.

“If you’ve wanted to try out the F 700 GS, here’s an opportunity to do it in a safe, guided real-world adventure, benefitting a worthwhile cause,” commented Sarah Schilke, National Motorcycle Manager, BMW Motorrad USA.

The three-week cross-country motorcycle adventure for women, presented by BMW Motorrad USA, commemorates the 100th anniversary of Adeline and Augusta Van Buren’s historic motorcycle ride across the United States. The ride route will follow the Van Burens’ 1916 route as closely as possible, often along the Lincoln Highway. Combining scenic routes, community events, and important stops along the Van Burens’ own journey, the route is designed to facilitate both safe and adventurous touring as well as the courage and capability of women as cross-country motorcycle riders.

Sisters’ Centennial Ride participants interested in registering for a demo ride should email the ride organizers or register with ride staff during the ride. Not surprisingly, full gear such as helmet, jacket, gloves, pants and over-the-ankle boots are required.

 “Offering demo rides throughout the event is an exciting development for the Sisters’ Ride,” added event organizer Alisa Clickenger. “Now, instead of just talking about how great these bikes are, we can actually show other women why we are so excited to be riding them ourselves. The engineering and the ergonomics of these BMW motorcycles are simply amazing, and the low suspension option on the BMW F 700 GS makes it adaptable for all riders.”

Event organizer Alisa Clickenger

Beginning July 3 in Brooklyn, New York, where the Van Buren sisters commenced their journey in 1916, and the event concludes July 23 with a group ride into San Francisco.

Riders interested in joining the ride may participate in all or part of the journey. A day rider option includes riding with the “main” group of riders, a route sheet of the day’s ride, rider support, dinner with the group and a commemorative T-Shirt. This registration option is for a maximum of three days. Riders wanting to join the event for four or more days would need to register differently. The day rider option does not include tolls, fuel, hotel rooms or entry fees to museums or other venues. Separate payment is required for those items.

Women, and men, have additional shorter-duration options for participation, including attendance at the Launch Party in Springfield, MA, July 4, 2016, and the Grand Finale Party in San Francisco July 23rd. A Meet & Greet registration option in Carson City, NV on July 22nd allows riders to join the cross-country participants on the final leg of the trip, where the group crosses the iconic Golden Gate Bridge into San Francisco.

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