According to the latest figures, sales of motorcycles in Europe appear to be riding into the head wind as the North American markets.
Great news for motorcycle manufacturers, but not so much for the likes of Vespa, Europeans continue to look to the saddle with two-wheeled sales outpacing those of its smaller cousin, the moped.
Experts looking for trends in the latest motorcycle sales found good news in Europe with new registrations continuing to grow.
Coming on the heels of two U.S. studies around rider safety, the topic is also enjoying the spotlight at an annual motorcycle conference being held in Europe, in a way officially making it a worldwide concern.
The European definition of ‘road trip’ was made clearer with a recently released study of the most popular motorcycle destinations in 2015.